Interview with the Little Red Reviewer!
Dec. 27th, 2018 05:55 amMerry December 27! Today I have an interview with Andrea Johnson, who maintains a very fun, thoughtful, wide-ranging fantasy and science fiction book blog at The Little Red Reviewer. She relates to the books she reads in a really personal way and makes interesting connections, like in her review of Martha Wells’s Artificial Condition, which weaves in her reactions to the video game Detroit: Become Human and her own experiences at the day job. (It’s a super post.) In January, after what will be almost nine years of book blogging, she’ll be launching a Kickstarter for a best-of book of her reviews, and this interview is to help spread the news about that--and also because it's fun to talk to interesting people.
Artificial Condition
Detroit: Become Human

You’ve been entertaining and informing readers with your book reviews and related posts on your blog since 2010. How has the book blogging landscape changed over the years?
One of the biggest changes I've seen is that publishers and publicists have realized that book bloggers exist and that we can actually help sell their books. Give a blogger an ARC of a book they are eagerly anticipating, that blogger will do just about anything for you. Back in the day, I don't think publicists and authors knew what to do with us. We weren't magazines, we weren't beholden to anyone, we also weren't required to read the book, give a glowing review, or publicize the review. Were we worth sending ARCs to? No one was really sure. Publicists realizing bloggers were free advertising and Netgalley changed all that. Yes, we are worth sending ARCs to! In fact, these days it's not unusual at all for bloggers to use their blog as a stepping stone to get into the publishing world.
Evolving technology has made blogging much easier. I no longer have to download the book photo from my digital camera to my hard drive and then upload to my blogging platform software. Now I can do all of that in 15 seconds from my phone. It's suddenly much easier to include more photos, short videos, or to shift your entire blog to Youtube and be a Booktuber vlogger. Instagram has a huge bookstagram area, with image-heavy posts. I am very curious to see how book blogging evolves over the next ten years. Will text-heavy sites like mine be considered “old fashioned”? Will Wordpress give me more space to store images and videos so I can imitate Booktubers and Bookstagrammers?
No matter how much the technology evolves, blogging will always involve hours and hours of reading the book, thinking about what you read, and typing up a review.
As a follow-up, I’m wondering about ways your approach to book blogging may have changed. Back in your first year, you wrote,
How have things changed for you (if at all) since you wrote that?
Only the first sentence has changed! It's still true—some books I pick up knowing that I'm going to review them, others I pick up on a lark and only later decide to review them. These days, I'm reviewing closer to 75–80% of the books I read. When I started my blog, I was working part-time, and many days my job at work was to “be available if people needed me, but other than that, stay out of trouble.” So I sat in the corner and read. What a heavenly job! I was easily reading 3–4 books a week. These days, working full-time, I'm lucky If I finish 3–4 books in a month. Less time to read means I'm more picky about what I pick up, means I'm paying much more attention to if the book is worth my time. If I get 40 pages in and the book just isn't doing it for me, I'll abandon it and pick up something else that looks more promising.
There is a stack of abandoned books next to the bed. These are books that I picked up one evening to read at bedtime, and then abandoned. Maybe I'll finish them one day, maybe not. My husband calls the stack the “book graveyard.”
If I finish the book, there is a good chance I'm going to review it.
( more interview questions--and books!--under here )
Thank you so much, Andrea, and good luck!
She’s called the little red reviewer, and she really does have gorgeous red hair


Detroit: Become Human

You’ve been entertaining and informing readers with your book reviews and related posts on your blog since 2010. How has the book blogging landscape changed over the years?
One of the biggest changes I've seen is that publishers and publicists have realized that book bloggers exist and that we can actually help sell their books. Give a blogger an ARC of a book they are eagerly anticipating, that blogger will do just about anything for you. Back in the day, I don't think publicists and authors knew what to do with us. We weren't magazines, we weren't beholden to anyone, we also weren't required to read the book, give a glowing review, or publicize the review. Were we worth sending ARCs to? No one was really sure. Publicists realizing bloggers were free advertising and Netgalley changed all that. Yes, we are worth sending ARCs to! In fact, these days it's not unusual at all for bloggers to use their blog as a stepping stone to get into the publishing world.
Evolving technology has made blogging much easier. I no longer have to download the book photo from my digital camera to my hard drive and then upload to my blogging platform software. Now I can do all of that in 15 seconds from my phone. It's suddenly much easier to include more photos, short videos, or to shift your entire blog to Youtube and be a Booktuber vlogger. Instagram has a huge bookstagram area, with image-heavy posts. I am very curious to see how book blogging evolves over the next ten years. Will text-heavy sites like mine be considered “old fashioned”? Will Wordpress give me more space to store images and videos so I can imitate Booktubers and Bookstagrammers?
No matter how much the technology evolves, blogging will always involve hours and hours of reading the book, thinking about what you read, and typing up a review.
As a follow-up, I’m wondering about ways your approach to book blogging may have changed. Back in your first year, you wrote,
I review about half the books I read. Some books I pick up knowing I’m going to write a review, and other books I just pick up on a lark, and some books that I pick up on a lark I decide halfway through that I should write a review.
How have things changed for you (if at all) since you wrote that?
Only the first sentence has changed! It's still true—some books I pick up knowing that I'm going to review them, others I pick up on a lark and only later decide to review them. These days, I'm reviewing closer to 75–80% of the books I read. When I started my blog, I was working part-time, and many days my job at work was to “be available if people needed me, but other than that, stay out of trouble.” So I sat in the corner and read. What a heavenly job! I was easily reading 3–4 books a week. These days, working full-time, I'm lucky If I finish 3–4 books in a month. Less time to read means I'm more picky about what I pick up, means I'm paying much more attention to if the book is worth my time. If I get 40 pages in and the book just isn't doing it for me, I'll abandon it and pick up something else that looks more promising.
There is a stack of abandoned books next to the bed. These are books that I picked up one evening to read at bedtime, and then abandoned. Maybe I'll finish them one day, maybe not. My husband calls the stack the “book graveyard.”
If I finish the book, there is a good chance I'm going to review it.
( more interview questions--and books!--under here )
Thank you so much, Andrea, and good luck!
